Before the tips, a quip:
“A blog is a tool that lets you do anything from change the world to share your shopping list.” – unknown.
However, unless you’re Anne Lamott or Stephen King, readers won’t be enthralled by your shopping list! If you’re new to blogging or just building your blog, click on Ultimate Guide to Google Ad Words: How To Access 100 Million People in 10 Minutes – it’s a great source of info about choosing adwords. And, read on for five web writing tips from Angela England, who spoke at the Type-A Mom Blogging Conference…
Web Writing Tips From the Type-A Mom Blogging Conference
As I recently had the opportunity to speak at the Type-A Mom Blogging Conference I learned quite a bit about myself as a writer, and the writing community at large. Even though my background is in web content production, there’s much we have in common. Here are a few things I learned.
1. Bloggers’ goals do not all look the same – and that’s ok. Many of the women there wanted different things from their writing experiences; some wanted to find self-expression, some wanted a full-time career, some wanted to connect with other women while at home with children, some wanted to build a writing platform for book deals and speaking engagements. As unique as each of us were, so too are the personal goals we had.
2. Bloggers’ voices do not all sound the same. That’s ok too. Have you taken the time to explore your writing and truly develop your personal voice? Are you writing with authenticity, or merely copying another’s style? Our best writing comes when it comes from the heart, because only then is it true. Authentic. Able to resonate with our readers.
3. A bloggers’ credibility outweighs the pure numbers. In talking with publishers, businesses and PR reps, I learned that professionalism and credibility mean more than pure audience reach. Publishers would rather work with a web writer who is followed by 2,000 people who is “easy to work with” than someone who has 10,000 but is a “brat.” A great tip for web writers and bloggers: even a small job done well can become another, larger job down the road.
4. Success is not a zero-sum game. Your success as a blogger will not diminish my success in any way. As web writers we are free to support and encourage each other, giving plenty of helping hands along the way. Bloggers can be stronger together – passing along leads, supporting one another, looking over someone’s work as a second set of eyes, etc. How can you help your fellow writers this week?
5. Connecting with other bloggers is highly motivating. Because of the Type-A Mom Blogging Conference, I have a huge list of posts and articles to write! Talking with other writers, reading their work, just getting out of my usual comfort zone…all of these things served to awaken my mind to new and fresh perspectives. Are you feeling stuck in a rut when it comes to your writing? Try something new. Talk to a new person. Visit a new location. Find a new experience. For help connecting with other writers, read 5 Tips for Building a Strong Writers Network.
If you have any tips or questions about web writing or the Type-A Mom Blogging Conference, please comment below!
Angela England has been a web content writer for over three years. When she’s not busy helping companies with their business blogs, she is managing her new collaborative site, The Untrained Housewife.