7 Ways to Attract More Readers to Your Blog


increasing blog traffic

How do you increase traffic to your blog?

Starting a blog is easy; attracting readers is the hard part! These tips for increasing blog traffic are from professional blogger and technologist Darren Barefoot, who spoke at the Surrey International Writers’ Conference in Vancouver, British Columbia.

Before the tips, a quip:

“Don’t say the old lady screamed — bring her on and let her scream,” said Mark Twain.





Successful bloggers let their “old ladies” scream long and loud! The old “show don’t tell” writing adage holds true for bloggers as well as writers.

To learn how successful bloggers blogged their way to the top, read Blogging Heroes: Interviews with 30 of the World’s Top Bloggers.

And, here are tips for attracting more readers to your blog…

7 Ways to Attract More Readers to Your Blog

1. Write “link bait” posts, which are articles or posts that other bloggers want to link to. Two effective ways to write link bait are: 1) Write a controversial post or discuss an unpopular/contrary topic; and 2) Write a useful and/or clever posts — stuff that helps people improve their lives in some way (prescriptive writing).

The more you can entice bloggers to link to you, the more readers you’ll attract to your blog.

2. Syndicate your blog. You could promote your blog by submitting it to certain websites. Some sites, such as Facebook, automatically update your profile and show readers your most recent posts.

3. Offer to write guest posts. Barefoot says that 80% of the internet traffic goes to 20% of the websites. One way to increase blog traffic is to write posts for other — more popular — blog. To do this, pitch a guest post to the blog owner or manager (similar to pitching a query to a magazine, but less formal). And remember: hosting guest authors is also a way bloggers can attract more readers!

Need help? Read 5 Tips for Inviting Guest Bloggers to Blog for You.

4. Be generous with links. To promote your blog, link often and freely. “Links are the currency of the web,” says Barefoot. “Links increase your visibility on the search engines – they’re like a vote for your site.” But, don’t add more than 40 links to your Blogroll (too many to upkeep!).

5. Monitor your presence on the web. Sign up for Google Alerts, so you’ll know when your name or blog was referenced. Then, you can make a comment, say thank-you, or even offer to write a guest post for the blogger who mentioned you. This can increase blog traffic by building connections.

6. Use Google Analytics to track how many visitors you have; this will help you target new surfers more effectively. Barefoot suggested that new bloggers may need a computer nerd to help register blogs, but I’ve set up all three of my blogs with Google and didn’t have any problems (it was tricky but doable!).

7. Start a Facebook group for your blog. Starting a Facebook group allows you to gather readers (fans!) to your blog or business, which will help increase traffic to your blog. Facebook pages are your products (books or even articles if you’re a writer). People can join your Facebook group, and will hopefully invite others to join, too – and that’s how you’ll build your tribe.

For more tips, read 4 Most Popular Ways to Attract Readers to Your Blog.



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Fellow scribes, what do you think of these ways bloggers can attract more readersI welcome your comments below…


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20 thoughts on “7 Ways to Attract More Readers to Your Blog

  • Laurie Post author

    Hi Laurinda,

    Thanks for your question – and congratulations on the writing you’ve done so far! You’ve come a long way, and I think you’ll enjoy your future journey 🙂

    I spell out the exact details of making money blogging in my ebook. How I actually get paid differs from advertiser to advertiser. Google Adsense deposits my paycheques directly to my bank account, while Amazon Associates send me a paper cheque. Mort Fertel also sends me a paper cheque. I don’t get PayPal payments from any affiliate or advertiser, except for my own ebooks.

    I hope this helps, and wish you all the best in your blogging career 🙂

    Blessings,
    Laurie

  • Laurinda

    I’ve been working on a manuscript about my experiences as a Christian public school teacher for years. I’ve been trying to get it published but haven’t had any luck. Maybe it’s the Christianity people shrink back from or maybe it’s too much of an institutional rant, although I’ve made it encouraging for teachers. At any rate, no takers in terms of old fashioned publishing so my husband suggested blogging. After reading your blog, I was excited to learn that maybe I could figure out how to get my thoughts out there and make money, but could you spell it out a little bit more for me–the payment part? How does a blogger actually receive money?

  • Laurie

    Glad this article was helpful, Steve! I think an opinion blog would be difficult to popularize, so it is no wonder you are having trouble increasing your traffic.

    I suggest trying things you have not yet tried, and see if that makes a difference. For instance, if commenting on other political blogs doesnt make a difference, then jump ship. Try commenting on Facebook sites, or learning how search engine optimization works.

    Let me know how it goes, I am rooting for you!

    Laurie

  • Steve

    I have had an opinion and political blog for almost 2 years now and I have always had trouble driving traffic to it. I have made enough money throuygh Adsense to buy a couple of cups of coffee. I enjoyed reading your article and because of it I have gained a bit more energy to try again to increase the readership. Thanks.

  • Laurie

    My least favourite way to increase blog traffic is to use social media. Twitter, Facebook, Google Plus, Pinterest, etc don’t work for me! They take far too much time, and only result in short-term boosts of blog traffic.

  • YooTubeSniper

    Enjoyed the tips of the trade. I have been blogging for about 6 months and I have yet received any proceeds from Google..lol. I enjoy it so its no big deal. Like you said, its about what you love.

  • Jen

    Hi Laurie, I want to start my own blog but not sure which website to use to make money & get it started? Did you say you can by using Google Blogs?? Thanks!! Jen

  • Carla

    I am a newbi to blogging I have medical conditions that won’t allow me to work, but i’m to young to retire or draw ssi. Anyway I was told about being able to make money blogging. My question is where to get started. How do you advertise to get traffic, how do you link posts…..ect. Any advice would be helpful. Thanks
    Carla

  • John Adams

    I like the link bait idea and have been trying to think of what might work in my sector. But people seem to be quite miserly with links in my sector.

    Didn’t know about the google alerts. Will definitely look to use that.

    Thanks.

  • Laurie PK

    Rebecca and Shilpa, thanks for your kind words — and for linking to Quips & Tips, Rebecca!

    If I can answer any blogging or writing questions, please don’t hesitate to ask.

    See you in cyberspace,
    Laurie
    .-= Laurie PK´s last blog post ..8 Tips for Maintaining More Than One Blog =-.

  • Rebecca Ryals Russell

    I LOVE this blog. As I read it I linked and set up each step listed. I will also link this to my own blog to help other writers. Thank you for your wonderful, informative blogs.
    .-= Rebecca Ryals Russell´s last blog post ..Technology: The More I Learn the Behinder I Feel =-.

  • shilpa

    Hi Laurie,

    I just started my blog and was searching for ways to popularise it. I found them very very helpful and hoping that by implementing these, I can earn too! Thanks a lot for this wonderful post!