Should You Get Paid Per Post or Per Click? Tips for Web Writers

Is it better for online writers to get paid per blog post, or earn money per click? Here are the pros and cons, plus the reasons I stopped writing for Suite101 – an online e-zine that’s been nosediving for over a year…

First, a question from a reader:

“Could you elaborate on why you are no longer so enchanted with Suite101?” asks S.B. on Thinking of Writing for Suite101? “I’m a freelance writer with a couple of regular gigs, but want to make a few more hundred dollars per month. I would write mainly about pregnancy and parenting. Do you think that’s reasonable? How many articles (or in how much time) would be necessary to achieve this? (I realize this is totally variable, but if you have any general thoughts that would be so helpful). As a stay-at-home mom with not a lot of extra time, I’m wondering if this is worth it, or if I should continue to pursue other outlets.”



Regardless of whether you get paid per blog post or per click, you need to know how to use social media to grow your online business. Even if you get paid per post, you should try to bring traffic to your articles. You’ll benefit from the exposure, and your editor will love you for your efforts.

One of the bestselling books on increasing traffic through social media is How to Make Money with Social Media: An Insider’s Guide on Using New and Emerging Media to Grow Your Business – it’s worth it’s weight in gold!

Okay, on to the benefits of payment per blog post versus earning money per click…

But first, here’s why I stopped writing for Suite101

The main reason I’m not writing for this mammoth online e-zine anymore is because Google’s Panda cut Suite’s traffic by 60% or more. Panda brought Suite to its knees! And, I think the Suite admin made a few decisions that made things even worse, in terms of page views. For instance, they deleted all our Suite blogs. That was awful – we Feature Writers put a lot of time and effort into our Suite blogs, and admin just deleted them all! I still can’t believe it.

But the bottom line is that I’m earning less than half of what I once made, which is why I no longer spend time writing articles for the site. Suite has made and will be making a ton of changes, and I have no idea where they’re going. I’m not sure I want to keep hanging on during this free fall. But who knows – they could pull it up again.

Also – sometimes I’m embarrassed by the caliber of the writing on Suite.


Here are a few more thoughts on Suite and earning money per click: Is Suite101 Worthwhile for Writers? Web Content Writing Tips.

If you earn money per click (not per blog post), how many articles do you need to write to make it worthwhile?

It’s impossible for me to say how many articles you’d need to write to make a few hundred dollars a month. It depends on the topic of your article and how well optimized it is. I write Psychology articles, which pay poorly per click. But articles about money, mortgages, debt, employment, plastic surgery, etc earn lots of money per click.

It all boils down to traffic: the more readers see your articles, the more money you’ll make. Everyone says they don’t click Google ads, but someone is doing the clicky clicky dance! Last week, I made $140 in one day from Google Adsense on my Quips and Tips blogs (and I’m on a “earn money per click” revenue share model).

Earning money per click is a long-term investment of your time

Writing for sites that pay based on readers’ click behavior can take years to pay off. It’s a long-term investment. If you need to make money now, in the short-term, it may be better to find blogging or writing gigs that pay up-front.

I write articles for BC Women’s Hospital and Know Your Advisor.com, and I charge $50 per hour. That’s my favorite way to make money as a writer, because I’m compensated for every minute I spend researching, writing, and editing. I don’t think I’d go back to a pay per click revenue share model.

But, passive income is sweet!

That said, however, I’m still earning about $10 a day from Suite — despite the fact that I’ve written 2 articles in the past 6 months! It’s not a bad source of passive income…but boy, do I miss those $30 days…

Benefits of Getting Paid Per Blog Post

  • Predictable income (thanks for contributing this benefit, @cjclark!)
  • No worries about the site disappearing overnight or admin deleting your posts
  • Um…I can’t think of any other benefits of payment per post! If you have ideas, please share below.

Benefits of Earning Money Per Click

  • Passive, long-term income
  • Control over how much you earn (eg, if you share your post, you could potentially earn hundreds of dollars)
  • Get paid while you learn – I’ll be forever grateful to Suite for teaching me web writing skills

Are you leaning towards earning money per click? I think you should divide your online writing time between building your own money making blog, and writing for other e-zines, blogs, and content sites. If your blog has only a few visitors a day, read Reasons Why Your Blog Isn’t Attracting and Keeping Readers.

Writer's Market 2020: The Most Trusted Guide to Getting Published
Writer's Market 2020: The Most Trusted Guide to Getting Published - Yes, you CAN get published! It's not impossible - but only if you're willing to do the work. Writer's Market 2020 offers thousands of opportunities for writers, including listings for book publishers, consumer and trade magazines, contests and awards and literary agents — and even new playwriting and screenwriting sections.

For more tips on earning money by writing for the web, read How to Diversify Your Online Writing and Earn More Money – it’s by a Suite101 writer, as a matter of fact.

Have you tried both payment per post and earning money per click? What do you prefer? Comments welcome below…


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