You want to blog about your love for lions and tigers and bears (oh my!) with the world? Awesome! Here’s the first of my Four-Day Series on how to blog about something you love. These tips are geared towards women over 40, but are applicable to all ages and most genders.
In Starting a Successful Blog When You Have No Clue, G. Gabrielle offers a sassy guide to creating a platform that reaches as many people as possible. Whether you want to blog as a way to earn a few extra bucks or you’re running a business and need website traffic – this is a helpful, informative book. It will give you the tools and tips you need on how to start a blog, as well as a massive resource chapter for further training.
Day One is Imagine – because if you don’t have a vision for your blog, then you won’t get far. All the tips and books on how to blog are useless if you haven’t laid the foundation, primed the pump, set the stage. This is the best part of starting a blog! It’s where you get to think big dream, visualize, and imagine all the possibilities of blogging about something you’re passionate about. You get to let your imagination run wild about all the different ways your blog could Blossom.
Imagine Blogging About Something You Love
I stared my blogs – then called Quips and Tips – in 2008. From day one I planned to make money as a blogger and freelance writer. That was my vision, my goal, and my dream. And I succeeded! I’ve written several posts about blogging as a home-based business; my most popular is How Bloggers Make Money – From Ads to eBooks.
What is your vision for your blog? What do you want to create? You don’t need to know the exact route or journey your blog will take, but you need an idea of your destination.
Here are a few questions and thoughts to get your creative juices flowing…
Why do you want to start a blog?
This is key. Knowing your reasons for starting a blog will help you persevere when blogging gets frustrating, difficult, or boring (and believe me, it does – even when you’re blogging about something you love!). It’s one thing to learn how to blog…it’s a whole different beast to actually keep blogging even when you don’t feel like it. Figuring out why you want to blog will give you motivation and inspiration.
The more specific your reasons for blogging, the better. And it’s best if you want to blog because you have something valuable to share that will help, inspire, educate, or serve your readers. This will keep both you and them engaged in the blog.
I started this Blossom blog because I made several changes in my life after I turned forty. I got my Master of Social Work (MSW), taught myself how to play the flute, and started painting greeting cards as a hobby. I love change, and I want to encourage other women over 40 to make positive changes in their own lives.
Why do you want to blog? Don’t compare yourself to other women who blog. Write down two or reasons you want to learn how to blog. If you want to blog about something related to your faith or spirituality, read How to Write Your Truth as a Christian Blogger – and Make Money. It’s my most recent article on how to blog about something you love.
Make sure your reasons for blogging are “good”
A “good” reason for blogging is to share something that you’re learning or are passionate about. Why? Because your love for the topic will shine through and attract readers. And, you’ll keep going even when your blog breaks (and they do break from time to time).
A “bad” reason for learning how to blog is to make money. Why? Because it gets boring, meaningless, and shallow. It’s possible to make money blogging, but it’s not deep or interesting. Blogging for money is like going to a job that kills your soul, sitting in hours of traffic every day, working for a boss who doesn’t appreciate you, doing stuff that bores you to tears. It took me four years to figure that out.
That’s why I rebranded my blogs to Blossom and started in a new, more fulfilling direction. Instead of writing blog posts that are helpful but primarily intended to pay my mortgage, I am now sharing information and ideas to help women over 40 make positive midlife changes and flourish in a new stage of life. I love this blog, and am so excited to share it with you.
And yes, I still need to make money because I still have a mortgage. But the difference is that money isn’t my primary reason for blogging.
What is your vision for your blog?
This is where it gets exciting! What are your dreams for your blog? What do you want your blog posts to be about, who do you want to share your writing with, and what effect will it have on your readers? On you?
If you’re having trouble creating a vision for your blog, visit other blogs in your niche. Go to Pinterest, Twitter, and Facebook and do a search for your topic. Don’t rely on Google’s search to help you find blogs that are in your area of interest – dig a little deeper.
And, don’t be intimidated by the idea of “setting a vision” for your blog. Your vision is simply your dreams, plans, and goals for your blog. They will change over time because your blog is an organic, dynamic creature. It will grow and shift, expand and contract. Respect it, for it is powerful – especially if you’re blogging about something you love.
“The artist never entirely knows. We guess. We may be wrong, but we take leap after leap in the dark.” – Agnes de Mille.
Ask Google to alert you
You might even take it a step further and set up a Google Alert for your niche. This is an AWESOME way to get ideas for your blog, and it can even help you learn how to start your blog. Your vision and dreams for your blog will be positively affected if you learn who else blogs about your topic, and if you connect with other bloggers in your niche.
I have a Google Alert set up for “midlife”, and just this morning I found out about a Bloggers at Midlife Conference in Las Vegas in a few months! This is so perfect, it has to be a God thing: earlier this morning I’d decided to kick off my first Blossom series with this “how to blog” week, and an hour later I got an email about that midlife bloggers conference.
Question for you…
Tell me, how do you visualize your blog? What are your dreams and goals, who do you want to connect with? I welcome your thoughts and questions on how to start a blog about something you love.
If you have questions about how to blog, read through my blog posts about blogging.
On Blossom this week
Every week I write a Four-Day Series on specific topics for women in midlife. I chose “How to Blog” for this week because recently a few women over 40 have asked me about starting a blog.
Here’s the lineup:
- Mon – How to Blog About Something You Love – Day 1 (Imagine)
- Tues – Overcoming Obstacles When You’re Starting a Blog Day 2 – (Dare)
- Weds – Resources and Best Practices for Blogging – Day 3 (Prepare)
- Thurs – Foolproof Blogging Tips for Women Over 40 – Day 4 (Leap and Flourish!)
If you have any resources, blogs, books, ideas, or thoughts to share about women over 40, blogging, or Blossoming – please do comment below!
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